Dunckelfeld

Strategy

We develop market-relevant, competitive and forward-looking corporate, brand and communication strategies as a basis for extraordinary creative solutions that move target groups and deliver measurable results for companies. We advise and lead our customers into the digital future and combine analytical and creative thinking and acting. From goal definition to implementation.

RESEARCH / ANALYSIS

We gain insights into products, services and business models.  On the basis of market, target group and trend analyses we evaluate the previous brand appearance and go through the briefing process with our customers in an open and honest exchange.

BRAND STRATEGY & POSITIONING

Whether brand development or brand sharpening, whether umbrella brand construction, employer branding or lead generation – we develop comprehensive strategies for communicative positioning, long-term competitive differentiation and effective target group activation in the sense of the new brand management.


BRAND CONSULTING

A strategy paper becomes concrete solutions. We accompany and lead our customers to an unmistakable brand image. Throughout the entire cooperation, we remain a flexible, trustworthy and solution-oriented contact partner at eye level.